vivo, China’s leading smartphone brand, marked its official entry to the Malaysian market by launching vivo X5Pro at the vivo Grand Launch Malaysia 2015.
With the motto “Dare to push the limit and continue to bring new surprises”, vivo did many industry “firsts”.
vivo first smartphone–vivo X1– was launched in 2012. vivo X3 and vivo X5Max broke the world’s thinnest smartphone record. vivo Xplay 3S is the world’s first 2K screen smartphone in 2013. In 2014, vivo released Xshot smartphone with F1.6 large aperture and optical image stabilization (OIS). vivo X5Pro is the company’s latest smartphone in 2015.
Mr. Alex Feng, Vice President of vivo Global, addressed that vivo has full confidence in the Malaysian market. Since its inception, the brand is committed to pursuit of fun, vibrancy, and appealing to the youth.
vivo started their international strategy in 2014 and has been registered in over 100 countries, including Thailand, India, Myanmar and Indonesia.vivo smartphones started selling in Malaysia since 2014. With the official entry to the Malaysia market, vivo will localize their innovation and position their brand to appeal more towards the fashionable Malaysian youths.
vivo smartphones started selling in Malaysia since 2014. With the official entry to the Malaysia market, vivo will localize their innovation and position their brand to appeal more towards the fashionable Malaysian youths.
vivo has over 2,000 point of sales, 10 service centers and nearly 1,000 employees in Malaysia. In 2015, vivo Malaysia will continue to increase brand investment. “We are expecting 3000 point of sales and 20 service centers in 2015”, said Mr. Lewis Zhang, CEO of vivo Malaysia.
vivo X5Pro — the “Touch By Beauty” smartphone — Â is released at vivo Grand Launch Malaysia. The phone features curves that resemble a drop of water has double-sided 2.5D glass and metallic frame design in 6.44mm thin body.
X5Pro 13-megapixel rear camera comes with PDAF (Phase-Detection AutoFocus) technology that simulates human eyes’ positioning principle for faster focusing. The camera’s Smart Beauty Mode can identify multiple facials’ gender and skin quality and touch up accordingly.
New Funtouch OS 2.1 (based on Android 5.0 Lollipop) uses less power and less memory usage. Smart Wake 2.0 allows you to create custom gestures to launch phone apps with a single touch, even from a locked screen.
X5Pro continues to offer Hi-Fi audio experience with its custom AKM AK4375 audio chip.
vivo X5Pro in Malaysia does not have the eye-scanner feature as I mentioned previously. When asked by LiewCF during the press conference, vivo answered that the eye-scanner feature does not work perfectly. It has been removed to ensure good user experience. vivo promised to improve the eye-scanning feature.
vivo X5Pro specifications
- Processor: Qualcomm Snapdragon 615 Octa-core 1.5GHz
- Storage: 2GB RAM + 16GB storage (support up to 128GB microSD card using SIM2 slot)
- Operating system: Funtouch OS 2.1 (Android 5.0 Lollipop)
- Camera: 13MP F2.0 front camere, 8MP F2.4 back camera
- Display: 5.2-inch FullHD (1920×1080 pixels) Super AMOLED
- Connectivity: Dual SIM, 2G/3G/4G, WiFi 802.11b/g/n, Bluetooth, GPS, OTG, microUSB
- Sensors: accelerometer, light sensor, proximity sensor
- Dimension: 147.9 x 73.45 x 6.44mm
- Battery: 2450mAh li-po battery
vivo X5Pro price in Malaysia is RM1,599.
LINK: vivo Malaysia