Amazon Omakase Contextual Links
Have you tried Amazon.com aStore? Actually, Amazon.com launched another new product before it — Omakase Links, which creates Amazon product links based on your contents. Omakase is the Japanese word meaning “entrust” or “protect”.
Amazon.com Omakase Links setup is very flexible
Creating Omakase Links is very easy. The setup panel is very flexible and easy to use. One of the template style that does not find in other Amazon.com associate banners is that you can hide Amazon.com logo in the Omakase ad, which I believe will greatly increase click through rate(CTR).
Can I use Omakase links with AdSense?
Amazon.com does not mind you use Omakase Links with other advertisements such as Google AdSense. However, Google AdSense team told me that Omakase links is not permit to display on the same page as AdSense ads. So, we cannot use Omakase links with Google AdSense ads.
Other websites say Omakase links is allowed with AdSense ads? You might get the information from other websites that Omakase Links are allowed with AdSense ads. Google AdSense team does not seeem to have a single decision about Omakase Links.
I still do not think you should take the risk. When AdSense has two different answers, take the “No” as your answer. Or, write an email to Google AdSense team to get your answer. Remember, “Better safe than sorry”.
Omakase Links is not relevant?
I read somewhere where Amazon.com associates complain that Omakase Links are not relevant to the content, eventhough they are contextual links.
Have you try Omakase Links? Tell us what you think.
Well even AdSense ads can sometimes be irrelevant to the content ;)
best web.good tips.
I am using Omakase on one of my websites, the products are most of the time irrelevant with the post.
– MENJ
mmm.. it use useless if the products are irrelevant with the content. :(
I just wander what will be the REAL FINAL verdict of the adsense Team??
Please anyone who knows….please do inform…really appreciate it
Zaki, what do u meant by Real Final verdict??? Can’t get you…
Ya.. I have used this service in my blog.. is nice~!
Yeah products are irrelevant but strangely some people are purchasing items from the site :)
– MENJ
Lets get this straight – when you wrote in the post: “Omakase Links, which creates Amazon product links based on your contents.” – this is just not correct – what Amazon says is: “Omakase links will show an Associate’s visitors what they’re most likely to buy based on Amazon’s unique understanding of the site, the user, and the page itself” (see http://www.askdavetaylor.com/what_is_the_amazon_omakase_links_program.html – so Amazon uses more than just page contents – it uses knowledge about what the website has sold as well as who is looking at the page to pick ads. This means ads aren’t always about the page itself and explains why ads appear to be off context, but sell well.
Speaking of relevant – when I came to this page – the ads from Google were all for Brazillian river cruises / holidays (“Up to 75% off Amazon River cruises.” etc) – comic, but a long long way off the mark from what this page is about.
Woody.
I find the best way to get Omakase to display relevant ads is to use the advanced set up options and be very specific with keywords (you get 5).
If I want a very specific product type I’ll go through the amazon catalogue and put in the actual names of 5 of those products in the keyword box.
I’ve just added Omakase links to my website. Time will show if they yield more Associate income.
My experience from seeing them on other sites is that they’re almost totally driven by what the user been viewing at Amazon and little or nothing to do with the content of the displayed website. Even very, very obscure books I’d been checking out, books having nothing to do with the current site, pop up.
Amazon’s probably right that such a reminder may maximize sales, but I shudder to think some of the titles that may start popping up, giving the appearance of being on my web page.
I tested Omakase links on a blog about collecting fine pens. Amazon used to show ads about some Microsoft books about server security, etc. Strangely enough, I had several items sold with commisions less than $7 in total. What people purchased had nothing to do with pens!